Tasty Food

Thanks to the great diversity of land and farming operations, the meat, dairy, and industrial baked goods industry represent more than three quarters of the sector, in terms of jobs, turnover, and export.

Our region is a leader in quality labelling, with 160 protected products (mostly meat and wine) made from ingredients produced on almost 5,000 quality-driven farms (not including organic).

If we look at organic farming, the Pays de la Loire boasts almost 215,000 hectares (10% of the total surface area), making it France’s fourth-largest region for organic and organic-transitioning farms, and the largest for the production of organic milk.

Aside from the focus on organic farming, the region is also endowed with many Label Rouge and AOC certifications, reflecting the high demand for quality raw ingredients. The Pays de la Loire is the second largest region in terms of the percentage of farms certified by the Label Rouge organisation.

As with the produce on offer, the region boasts huge variety in the type of businesses that produce them, from very small family concerns to industry-leading groups. These companies enjoy the support of an exceptional fabric of organisations and institutions (research centres, schools, innovation platforms, centres of excellence, etc.) that help them put together innovative collaborative programmes to develop their business.